At Pneuma our ongoing mantra is to “Breath Life Into Communities Near And Far.” One of the primary ways that we do this is by striving to provide you, our customer, with the finest quality coffees sourced through transparent relationships with our producers. This method of sourcing means that we have our eyes on the process all the way from the hands that care for the crops growing in origin countries, to the hands serving the coffee in your cup. This is a more difficult way to source coffees, but we believe, when you entrust us with your hard earned dollars, it is our responsibility to honor that trust you have given us by ensuring that money’s impact directly in the communities we source your coffee from. This process from crop to cup is reflected in the color scheme of our labeling of coffees: Brown (Soil), Green (Crop), Yellow (Sun), Blue (Water), Red (Coffee Fruit). In the end, we know you will taste the quality in every cup of Pneuma Coffee that you drink, but more importantly we hope that you feel the impact that you are making in the lives of coffee producer families half way around the world.